Tokyo Video Game Tycoon: Chapter 649 Mickford\'s press conference
Chapter 649 Mickford’s press conference
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Recently, Youxing Electronic Entertainment has not made enough efforts in handheld consoles.
Perhaps it is also possible that because the position is too stable, there is no idea of going further for the time being.
Pokemon, Mario and other games can always earn a lot of revenue as long as they release a work according to a fixed time.
The current guaranteed sales volume of each generation of Pokémon can reach about five million, which can be regarded as a model of low cost and high return.
Of course, Bamboo Yusei is not as enterprising as the previous Pokémon manufacturers. He still works hard to make some breakthroughs in image quality and gameplay. Each work now has at least some technical progress. Players I like this very much.
However, no new series has been launched in the past year or so, resulting in a solidified player base with no signs of expansion for the time being.
Suri Electronics has spotted this opportunity and wants to seize the opportunity to win more players.
They invested more money in their own handheld consoles, first launched more interesting peripherals, and produced many interesting games.
There are the most casual games among them, because Surui Electronics discovered from Youxing Electronic Entertainment that casual games are the most stable type of making money without losing money.
Furthermore, this genre has a very large audience.
Developing a simple card game can make many players spontaneously willing to buy and play it.
Or match-3 games like Bejeweled, they are also the main force of casual games.
In the year when Youxing Electronic Entertainment focused on console games, Surui Electronics quietly expanded its voice in the field of handheld consoles.
On the Internet, more and more people tend to play Surui Electronics’ handheld consoles.
Because the other party can always come up with all kinds of new tricks.
In the past 2005, Surui Electronics' investment return ratio in the field of handheld consoles has been very impressive, and its profits have also been very good.
So in 2006, Surui Electronics once again increased investment, intending to seize more markets before Youxing Electronic Entertainment planned to increase investment in handheld consoles.
As long as players have a deep-rooted impression, it will not be easy for competitors to take back the market.
At this time, in a musical theater in the United States, Myron Keys was wearing a very simple casual outfit and silently recited his lines backstage.
Today is Mickford's scheduled press conference.
This time, they are going to bring smartphones into the world.
He wants to change people's inherent ideas about mobile phones.
This is no small feat. If his plan succeeds, then Mickford will be the leader in the field of mobile communications in the future, and countless money will flow in like a flood.
After years of polishing and cultivating hardware technology, his team finally developed Mickford’s first processor chip, which was also a brand new breakthrough.
This means that Myron Keyes has completely abandoned everything in Hongguo Company and returned to the top.
At this moment, he is full of confidence and can’t wait to announce his latest product.
However, this does not mean that their products are really invincible.
Perhaps his products are definitely leading in the same field, but in another field, there is an opponent that also poses a great threat, and that is Youxing Electronic Entertainment.
Originally, when he was still at Hongguo Company, he had the opportunity to seize the huge personal computer market in one fell swoop, and then continued to expand his influence and gradually shifted to the field of mobile communications.
But the emergence of Youxing Electronic Entertainment disrupted all his rhythms.
He can say with certainty that it was because of the birth of Yuxing Electronic Entertainment’s game consoles and those dazzling electronic games that the demand for personal computers among the majority of users dropped significantly in those few years.
Originally, in his plan, the sales volume of personal computers at that time point should be very high.
But it was the emergence of video games that disrupted everything.
At that time, Hongguo also suffered heavy losses due to investing huge amounts of money in personal computers.
Later on, he was kicked out of his company by those shareholders because he insisted on his own decisions time and time again. This was really a shame.
And he has always remembered this shame, and he is even more wary of Youxing Electronic Entertainment for allowing him to suffer such humiliation.
This time, he wants to seize the market quickly with an invincible attitude, and he wants to make Youxing Electronic Entertainment unable to react in time.
Maybe you can't shake the opponent's home game console field because it is already deeply entrenched, but you can still directly drive out Youxing Electronic Entertainment in the handheld field.
He believes that once ordinary users have smartphones with better overall performance and more convenience, they will never be bothered by the burden of handheld devices.
There is really no need to carry two electronic devices at the same time, since one device can handle both tasks.
“The time has come, Mr. Myron.”
The assistant's voice brought Myron Keys out of his thoughts.
He opened his eyes, his gaze steady.
He nodded and stepped onto the podium.
At this time, the entire speech venue was dark, and there were many media people sitting under the stage.
These media people originally had little interest in their products, but there happened to be no big news recently, and Mickford was very generous. Everyone who came to the press conference would receive a small gift, so these people came. .
He walked onto the podium, the spotlight illuminated him, and his confident expression immediately emerged.
“Hello everyone, welcome to our Mickford New Era launch conference.”
“For many years, we have been committed to creating new, fashionable products for users that are always at the forefront of technology, so over the years we have launched more portable music players and lighter computer equipment, which are all It is the result of our efforts over the years, and we are very grateful to every user for their support."
“Today, we are going to announce some brand new products that you haven’t seen yet, but let me give you a break first. Let’s take a look at some of our current iterations of products.”
Myron Keys raised his hand, and the big screen behind him lit up.
It was an advertising video. The entire video was full of action. It showed a group of young skateboarders having fun on a skateboarding ground.
And each of them is wearing headphones.
With the accompaniment of dynamic music, Mickford's first new product was officially announced.
That is a smaller square box, about the size of two thumbs, and this small square box can be pinned to the collar and clipped anywhere.
Just such a small thing looks like a decoration.
And this is also a music player with powerful functions.
This is Mickford's first new product in this conference.
(End of this chapter)