Back To 1995: Chapter 863 lead the way
Chapter 863 Take the lead
There was thunder on the ground. After the press conference last night, in the electronic sections and forums of major portals, the Alcatel P3 mobile phone that was criticized and written down, after the global pre-sale data was released, today I am going to criticize the technology media of Alcatel mobile phone for not making progress. , was silent for a while!
The pre-sale of Alcatel P3 mobile phone is divided into two parts: online and offline. Online pre-sale is mainly done through telephone pre-sale, official website pre-sale, and e-commerce platforms such as PayPal, ebay, and Amazon.
Offline pre-sale, on the American side, pre-sale by the flagship store of America Telecom, Best Mai, Wal-Mart and other sales channels, overseas, it is handed over to Yeadex, Softbank, Telecom Italia, Telefonica, Deutsche Bank Telecom, etc. Pre-sold by agents.
The media did not question the pre-sale sales announced by Alcatel mobile phones, because the pre-order of P3 mobile phones requires full payment for online orders, and at least a 30% deposit for offline orders. The price of P3 mobile phones continues that of P2. The price, the official price is 499 US dollars, 30% of the deposit is required, and it has reached about 150 US dollars!
If you break the contract, this part of the deposit will not be refunded. Even in America, no one will take 150 dollars seriously.
Therefore, the major media have not questioned the pre-sale sales announced by Alcatel mobile phones. These things, third-party data and statistics companies, can basically check them out, and they are not secret things.
Of course, now the world's largest third-party data statistics company, Nielsen Data, has been acquired by Double Click Company. The data statistics industry will not object to the data released by Alcatel mobile phones, otherwise it will be against Nielsen Data!
The pre-sale sales of 510,000 mobile phones, and the pre-sale amount, exceeded at least 250 million US dollars. This is just pre-sale, and it has already exceeded the sales of many small mobile phone brands for half a year or even a whole year. .
As we all know, Alcatel mobile phones are not only selling a mobile phone, but also spare parts such as spare batteries, mobile phone cases, universal chargers, earphones, mobile phone films, USB charging cables, etc., which are also quite profitable. Come out, the income brought by selling mobile phone spare parts has exceeded 15% of the annual revenue of Alcatel mobile phones!
In addition to these, Alcatel Mobile also has related income, such as advertising fees for Saipan system, software revenue share, PA semiconductor chips, Panda TV screens, and industrial chain supplier companies in which Alcatel Mobile has a stake. These companies, All the dollars earned will be distributed to Alcatel mobile phones!
Every time a mobile phone is sold, Alcatel Mobile can earn much more than a mobile phone. Of course, following Alcatel Mobile to win those companies, you can also drink soup. If you are lucky, it is like Dekoler battery. The kind of company, you can still eat meat!
De Kohler is a company that supplies lithium batteries for Alcatel mobile phones, backed by Alcatel mobile phones, and now De Kohler is the largest mobile phone lithium battery company in America, Nokia, Motorola, Ericsson, Sony and other mobile phone companies, as well as Dell, Hewlett-Packard, Apple and other computer companies all purchase lithium batteries from Dikole.
Dikoler is still cooperating with Siebel Electric Vehicles to develop energy materials and batteries that can be applied to electric vehicles.
Because Alcatel mobile phone was not listed, Dikole became one of the representative companies of Alcatel mobile phone concept stocks. Every time there was news about Alcatel mobile phone, Dikole and other concept stock companies took the lead and started to change.
Before the P3 mobile phone launch, the stock prices of Dikoler and other concept stock companies had risen by a round. At that time, the leeks felt that the stock price of Dikoler and other concept stock companies was already a bit high.
After all, concept stocks are concept stocks after all, just like stuntmen, they are not stars after all, they can represent Alcatel mobile phones, but they cannot become Alcatel mobile phones after all!
Besides, Alcatel's new phone has not been launched yet. The ghost knows, whether the P3 will continue to sell well, or the sales will be bleak. At this time, it is a bit risky to gamble that the P3 will sell well.
When leeks are hesitating, those who cut leeks don't hesitate. Wall Street investment banks, major American foundations, and 401k pension funds in federal states have begun to invest heavily in Alcatel mobile phone concept stocks. At this time, the leeks have not been cut, where can they exit the market !
When we met again, the P3 pre-sale was really hot, and then a magical scene appeared. Professional electronic forums, enthusiasts, and technology media have many opinions on the P3, thinking that this new phone is not good, not as amazing as the P1.
In addition to public opinion, Alcatel P3 mobile phones are selling rapidly, and Alcatel mobile phone concept stocks have skyrocketed across the board. Some of the stock prices have soared by half at the opening, and there are even Alcatel mobile phone concept stocks whose stock price and market value have doubled!
This sense of tearing makes professional electronic technology media and reporters feel very unfamiliar, just like movie critics who comment on a movie as rubbish, without nutrition and depth. As a result, that movie continues to set new box office records. , so that film critics and the film media industry can only sigh that people's hearts are not ancient.
The same is true in the electronics industry now. In the eyes of professionals, the P3 is a little bit more popular than the "Erer" machine!
After the press conference was over, Eltien, who was anxiously waiting for the results of the pre-sale to be released, finally breathed a sigh of relief when he saw the results.
Erthien also felt the pressure from the media. Every time a new phone was released, he felt that he was opening a blind box. The moment the sales statistics were not released, Eltien could not feel at ease for a moment.
"Song, the pre-sale sales of P3 have surpassed the pre-sale sales of P2 by 350,000 units, setting a new record for pre-sale in the mobile phone industry!"
Erthien, who had not slept all night, still had an excited look on his face when he sent the report to Song Yang.
Now the pre-sale records in the global mobile phone industry are all created by Alcatel mobile phones. After all, online pre-sale is a gimmick made by Alcatel mobile phones...
Song Yang asked Ertien to sit down and take a look at the report. Although the pre-sale does not represent the final sales, it can also play a role as a weather vane. Just like the pre-sale of a movie, it is possible to see the box office potential. Of course, the premise is that you don't play tricks, engage in shadow soldiers to cross the border, and reserve the field at midnight.
"Double-click, ICQ, ICNC TV, PayPal, Snow Mountain Online, Panda TV, Fortis, etc., will fully cooperate with P3's promotion!"
The lion fights the rabbit with all his strength. For the promotion of Alcatel mobile phones, Song Yang has always worked hard, and basically all the resources that can be mobilized will be used.
"What about production capacity?!"
Speaking of this, Ertian's face showed bitterness. When P1 and P2 mobile phones were released, they suffered from insufficient production capacity.
By the time of the P3 mobile phone, the entire industry chain of Alcatel mobile phones has basically been completed. In terms of production capacity, it will not be stretched like P1 and P2, but Ertian does not dare to directly stock up tens of millions of phones. , Alcatel phones will be overwhelmed by inventory.
"This time, Alcatel Mobile has stocked 5 million P3 mobile phones, which will officially start global sales this Friday!"
Ertien said to Song Yang, and when he saw Song Yang's brows raised, Ertien quickly said, "If the Alcatel Mobile Phone Industrial Park in Yanjing runs at full capacity, the parts manufacturers in the industry chain will be able to supply the With enough accessories, the monthly production capacity of P3 can reach a maximum of 2.8 million units!"
That is, in the first month of sale, Alcatel mobile phones are expected to be able to supply nearly 8 million units to users in the global market. Ertien feels that this is already quite bold. Other mobile phone manufacturers, including Nokia, who dare to take a month So many machines in stock!
Eltien felt that he was a little too daring this time, but Song Yang felt that Eltien knew nothing about women's spending power. Victoria's Secret's things were so expensive, even if they were worn inside, they could all be sold out of stock. Now, Alcatel mobile phones can take pictures and record "beautiful" things every day, but still can't sell them? !
Like or hate Alcatel's new phone, nothing can stop its global release.
The P3 machine produced and assembled from Yanjing was pulled out by trucks, and then boarded the cargo plane and transported to major markets around the world. Time is a US knife. Compared with the income that P3 can get, that point of freight has been Nothing more.
Every time a new Alcatel mobile phone is released, there will be mobile phone advertisements in America and major cities around the world. As for the Internet platform, these days, it will be bombarded by the advertisements of Alcatel mobile phones. , as long as the computer is turned on, it cannot be avoided!
(end of this chapter)