Tokyo Video Game Tycoon: Chapter 788 data
Chapter 788 Data
787
Japan, Youxing Electronic Entertainment Headquarters.
One week after the release of Candy Colorful, the first sales data of Candy Colorful was already placed in front of Zhu Youxing’s desk.
Different from traditional buyout video games, Candy Candy has more dimensions of data information.
What was ranked first was not the revenue data of the game, but the total download data of Candy Fun.
In the first week, more than 7 million users downloaded the game on Facebook mobile.
You must know that the current total sales volume of Facebook mobile phones is in the tens of millions.
This is roughly equivalent to more than half of the users on Facebook downloading this game and playing it.
Then the second ranked data is the average playing time of users.
The average playing time of users who downloaded this game reached about four hours within a week.
Most people in this world don’t have a clear idea of this data, because there haven’t been many similar game works before.
The Candy Colorful Fun launched by Youxing Electronic Entertainment is considered to be the first shot of a free game.
Sometimes many people will say that the free one is the most expensive.
There is indeed some truth in this, and Zhu Youxing does not deny it.
But at the same time, in the eyes of Zhu Youxing, this free method is also somewhat different.
Candy Colorful is considered a classic game in the entire gaming industry that relies on quantity to win.
The game itself does not require much money.
Unless you have too much obsessive-compulsive disorder and insist on getting the highest rating for every level, most people can have fun even without spending money.
Those who want to have a better time usually spend no more than sixty US dollars per month.
This is indeed a very cheap consumption in many entertainment products.
And Candy Fun is also a good game to lower the gaming threshold in the eyes of Zhu Youxing.
Let people who don’t play games gradually begin to understand video games and have a changed perspective on video games.
Then through this, more people will gradually understand the charm of video games, instead of blindly resisting the existence of video games.
This should be the greatest value.
In the data table, the third largest revenue is game revenue.
In one week, Candy Fun's total revenue reached US$7 million, which is approximately US$1 million in revenue every day.
This is not considered a high income in the company Youxing Electronic Entertainment.
Other games can easily break through one million sales in the first week or even the first day, which is tens of millions of dollars in revenue, which is much higher than the revenue of Candy Fun.
However, the development difficulty of Candy Colorful Fun itself is very low. It only took a few days for everyone to get together to complete all the main content of Candy Colorful Music. The rest only requires a team of about 40 or 50 people to maintain the game. At the same time, continue to add game levels.
At present, Candy Fun only has one thousand levels, but this is obviously not enough.
There are many people in this game who like to jump through levels and get crazy.
Candy Fun is a long-running game, and it is not a one-time deal. As long as it continues to operate, the mood of those who are crazy and skipping levels must be fully taken into account, and the levels must be completed as much as possible.
Originally, Candy Fun had at least 10,000 levels.
And it will continue to increase in the future.
This is also one of the means to maintain user stickiness.
It is indeed inevitable that there will be some uniformity, but this is not a game that people play all the time. It is more of a game that digests the fragmented time of ordinary people.
In Zhu Youxing’s memory, Candy Fun’s annual revenue later reached an average of US$1.2 billion.
Now it is only one million US dollars per day, which means it is more than 300 million US dollars a year.
This proves that the potential of this game has not been fully explored.
The number of user downloads is only a few million, and the number of registered users of this game is expected to exceed 500 million in the future.
In terms of downloads alone, it can crush the world’s number one selling game Tetris.
In addition to user downloads, average user duration, and total revenue, there are also a series of data such as daily new users, user payment curve, and so on.
The more detailed the data is, the more things can be obtained through the data, and more methods can be developed to increase the number of users.
These Bamboo Gamers have roughly taught the mobile game team how to use these data to continuously adjust the game content so that it is more in line with the characteristics of the game itself.
The current results are relatively satisfactory. It is expected in the future. The daily growth rate of users is also very fast, and Facebook also gives their mobile phone sales.
In recent times, the sales of Facebook series mobile phones have also experienced a small increase. Based on data comparison, it can be determined that it should be a small part of the sales increase driven by Candy Fun.
When the people around you are playing Candy Fun, if you are using an MK mobile phone, you cannot play with them, and there is no common topic.
At the same time, because Candy Fun is really magical, people can’t help but keep playing it level after level.
When you see others having fun, people around you will naturally be envious, and then start to think more about buying a Facebook phone.
Candy Fun has also become a promotional advertisement for Facebook’s smartphones.
Bob was so happy to see these data that he couldn't help but feel more confident in front of shareholders.
Those who questioned his development of smartphones before have now completely quieted down.
And since he was successful again this time, no one in the entire company has directly questioned him.
But whenever Bob makes a decision, no one doubts whether there will be any problems.
This is not only a monetary gain, but also an improvement in one's status within the company. This is a real improvement and is more satisfying than anything else.
Because of this, Bob admired Zhu Youxing even more.
In the market, there are also relevant professional organizations that collect sales data from major companies all the time.
Since Youxing Electronic Entertainment is not listed on the market and does not need to disclose data, there is nothing you can do about it, but Facebook is different.
Relevant institutions can easily obtain Facebook-related data information.
The sales data of Candy Funle on the desk of Zhuyouxing has also been partially circulated to these data collection agencies.
Then it didn’t take long for the data to be made public on the Internet.
Because of the stimulation of colorful candy, Facebook series mobile phones have achieved an average sales increase of about 10%.
This is considered a good signal in the stock market, and Facebook's stock price has risen again.
(End of this chapter)