Tokyo Video Game Tycoon: Chapter 780 Games that expand player base

Chapter 780 A game that expands the player base

  779

 The first thing Zhu Youxing thought of was a game with a buyout system.

 A lot of popular buyout mobile games immediately came to mind in his mind.

However, most of those games have already been launched on their own handheld platforms, and previous porting work has also caused a period of increased sales.

 There are not many popular mobile games available now.

 So he thought of another mobile game series.

 That is a game that also represents the industrialization of games.

In the original world, it was also a well-known company in the mobile game industry. It was once affiliated with Gameloft, a mobile game company owned by Ubisoft.

What this company is best at is licensing game series IPs that were originally only released on home consoles, and then launching derivative works of the same name on mobile phones.

 The most famous among them should be Asphalt Racing, Modern Warfare, Dungeon Hunter and other works.

 In addition to these, there are also its own Assassin's Creed mobile version derivative works, Settlers' Story, and Rainbow Six.

The development of these games is also a standard industrial game like their parent company.

ˆApplying the traditional industrial development model of home consoles to mobile games, they have indeed dominated the mobile game market for a period of time.

 Perhaps... we can consider building a Gameloft of this world.

“Mr. Zhuyou, you seem to have a good idea.”

Bob looked a little happy when he saw Zhu Youxing thinking.

  It’s great that Zhuyouxing is really thinking seriously about the feasibility of new game development.

He has made a lot of extra money from video games, so he is now very concerned about logging video games onto his mobile phone at home. Can he persuade Takeyusei to continue developing new games for mobile phones? To put it bluntly, it's a big surprise.

Zhu Youxing nodded: "I do have some ideas, but I'm not sure of their feasibility yet, but I can try them out first."

  Develop mobile games industrially?

 It is a good way to quickly expand the game lineup and increase game revenue.

However... this is just to continue to consolidate its position on the existing basic market. If you want to expand the market, it is not enough to just use Gameloft's model.

Most mobile game players did not start playing Gameloft games from the beginning.

 They started more with mobile games such as Angry Birds and Cut the Rope, and then...then...

Suddenly, Zhu Youxing thought of a game that has been famous on mobile phones for a long time, and this game occupied a pivotal position in the rise of mobile games in the world in less than ten years.

More non-game players also started to become interested through this game, and then gradually became real game players.

 Candy Crush, this is the name of this game, it can also be called Candy Crush Saga.

This is a classic of match-3 games and a small miracle among mobile games.

 Easily surpassed one billion downloads worldwide, which is a larger audience than Tetris.

 Almost all smartphones have downloaded and tried to play the game.

Such a match-3 game has also become a frequent contributor to game revenue. Later, it also dominated the North American mobile phone revenue list for many years, making almost too much money to count.

Such a game can make a lot of money, and many people may think that this game relies on a terrifying amount of krypton gold to win.

But on the contrary, the level of krypton gold in this game is actually not as good as those third-rate card drawing games.

Most people will not spend more than a hundred dollars on this game. The reason why this game can make so much money depends more on winning through quantity.

 The game has tens of thousands of levels in total, and the average person can play it almost endlessly.

 While playing, you will inevitably encounter levels that get stuck.

At this time, a new pop-up box will appear, reminding you that you only need a few cents to jump to the level, or a few cents to give you a powerful prop to help you pass the level more easily.

Most people will have obsessive-compulsive disorder at this time and feel uncomfortable if they don't pass the level. However, if you want to pass the level more easily, it only costs a few cents. Anyone can afford it, and they don't care too much about it. A little bit of consumption.

However, if one person thinks so, a hundred people will also think so, a thousand people...ten thousand people...a hundred million people...

A small amount of money makes a lot of money. Just relying on this little bit of accumulation, the efficiency of making money from this game is no worse than that of some large-scale traditional game productions.

 The development cost of this game is estimated to be less than one million US dollars, which can be called a game sales miracle.

Later, many core players will feel that such a game is not a real video game, and that making money from such a game is a very bad thing. However, in fact, this game is not aimed at core players. In Zhuyouxing's view, this is a future A stepping stone for non-gamers to introduce themselves to the world of video games.

Candy Crush Saga is a starting point for people to understand video games. When they enter the world of video games, their demand for games will increase over time, and other games will also have a broader market. This is slowly and slowly Come.

Not everyone can experience excellent top-level games from the beginning, and not everyone can grasp the charm of top-level games from the beginning. Some people have to be introduced step by step.

“I have an idea for a game, maybe it will be launched in a few days.”

 “Huh? How many days will it take?” Bob was a little confused.

He knows about game development. Nowadays, it is normal for general game development to take one year, two years, three or four years. Why did Zhuyouxing suddenly say that it would be online in a few days?

Then what’s the game these days?

 Could it be that Mr. Zhuyou had already started preparing for such a game before?

“This game is not particularly difficult to develop, but it should be very suitable for expanding into new markets.”

 Perhaps half of the four billion game players in the original world got started through match-3 games.

 The contribution of match-3 games in the electronic game industry cannot be underestimated.

"Really?"

Bob felt refreshed.

 It seems that I really came to the right place!

Zhu Youxing nodded: "Well, it should be a pretty good game. You can wait for the news. I will arrange for someone to make the game later. Remember to do a good job in publicity."

"no problem!"

˜Bob quickly promised that he would never miss this publicity opportunity as he has tasted the benefits of video games.

He plans to contact the United States directly when he returns to the hotel where he is resting, and contact Yuxing Electronic Entertainment here to start a promotional offensive for the new game.

“Mr. Zhuyou, I would like to ask you what the name of the game you are talking about is?”

Zhu Youxing replied: "It's called Candy Fun."

 (End of this chapter)