Tokyo Video Game Tycoon: Chapter 481 The prototype of a sustainable game

 Chapter 481 The Prototype of Continuous Operation of the Game

 This high-quality game trailer was very popular and quickly won the hearts of every player present.

 But it seems that there are some difficulties in satisfying the players' appetite.

  Could it be that Youxing Electronic Entertainment made a mistake in the trailer arrangement?

 Or maybe... they have a bigger ultimate move hidden?

Myron Keys doesn’t know much about games, but that doesn’t stop him from knowing some well-known game series.

When this Final Fantasy was launched, there were countless young people in their company who took leave of absence and did not come to work because of this, and he had no way to do anything about it.

This is enough to show how popular this game is.

At this moment, the boy next to him was also very excited. He was completely attracted by the new Final Fantasy adventure story.

 The trailer clearly didn’t say anything, just a few game action scenes.

 “Is this a great game?”

Myron Keyes asked.

 The boy nodded vigorously: "Of course, this is the best game!"

 “Hmm? I thought the best game in your mind was Pokémon.”

“Of course Pokémon are the best, these two are the best.”

 “Shouldn’t there be only one best?”

“Who said that? There are many best games here. There is no choice at all. All games are super fun!”

 Obviously, the boy has been completely immersed in it and accepted the game without reservation.

 Final Fantasy VIII is used as the beginning, and it also fully arouses the emotions of the players.

After the trailer ended, the players in the audience jumped for joy, and Zhu Yuxing also stood on the stage with a smile.

 “How is it? Are you looking forward to it?”

 “Of course I’m looking forward to it!”

“Very good, this is actually just an appetizer. I believe that when this game is actually released, it will satisfy all discerning players. Next, there will be previews of other games.”

This time, Zhuyouxing adhered to Youxing Electronic Entertainment's usual game announcement rhythm, broadcasting videos frantically right from the start, and various game trailers were slapped directly on the face.

 After the Final Fantasy broadcast, there is new content provided about StarCraft.

 “StarCraft? Oh, I remembered, this is a game launched on the computer by Youxing Electronic Entertainment.”

At this moment, Ueto Hayakawa, who was watching the live broadcast, suddenly remembered this game.

However, this game really doesn’t have much to do with him.

This game is released on computers and is not logged on any console platform, which means that this game will only have a PC audience.

  The competition between Suri Electronics and Youxing Electronic Entertainment is based on the console platform. Even if Youxing Electronic Entertainment sells hot games on the PC platform, it will not affect the competition on the console side.

In fact, Hayakawa Ueto doesn't quite understand the operation of Takeyusei. It is clear that launching games on his own platform will further consolidate his position, but he has to launch some games on computers. Isn't he afraid that computers will turn against customers and dominate the console market? Annexation?

“President, I think this game should not pose any threat. It is probably just a transitional promotion in the middle of Final Fantasy 8.”

 A manager under Hayakawa Uehito said very confidently.

 Hayakawa Ueto shook his head: "You are half right. This game does not pose a big threat to us, but this is not the middle transition of the Final Fantasy 8 trailer. Do you know how many users StarCraft has?"

 “Ang? How many are there?”

This manager is a little confused.

 He really doesn’t know much about computer-side products.

 Suri Electronics did not focus on this field before, so they did not do any research.

 But as the president, Hayakawa Ueto naturally has a broader vision than his subordinates.

“StarCraft has been recorded to have at least tens of millions of users, and the number is still increasing. Do you know what it is?”

The manager said uncertainly: "This means that personal computers also have a certain game market?"

 “It’s obvious, I mean less obvious.”

 The manager thought about it seriously and finally shook his head helplessly: "I don't know."

"It is a stable user base improvement. The sales volume of an ordinary video game will usually slowly decrease over time. Generally, the popularity of a game that has been sold for more than half a year has completely passed, and the number of players willing to buy will decrease a lot. By that time, the sales volume It’s basically confirmed.”

Hayakawa Ueto's men nodded. He knew this very well. Their game was like this, and the decline was even faster.

 Generally, Surui Electronics' game sales last about two or three months before plummeting, and then the game's ability to attract money is basically gone.

 The value of this subsequent game will basically be in the second-hand market.

 The second-hand market has almost nothing to do with Surui Electronics. It is an exchange of interests between players and some second-hand stores.

Many executives at Suri Electronics have a very headache about this.

They think that these second-hand products have cost them a lot of money. Many senior executives are putting pressure on Hayakawa Ueto to solve the second-hand problem. If possible, it is best to plug a game into the game console and bind it to the game console. So more players have to shell out more money.

 But in the end it was Ue Hayakawa who overcame all the objections.

 He is a good learner.

 The object of his study was Zhu Youxing.

If you want to say what game has the most prosperous second-hand market, it is definitely the game of Youxing Electronic Entertainment.

However, Zhuyouxing has not responded to the second-hand market so far, and even vaguely supports and encourages the second-hand market. Zhuyouxing will actively put some of the recycled old cassettes into the secondary market and sell them at cheaper prices.

In the past, Zhuyouxing relied on this trick to beat the crazy copycats in the American market, and even their mothers didn’t recognize it.

Compared to game quality and scale, Youxing Electronic Entertainment has never been afraid of anyone.

Even though there are countless pirated and plagiarized games, they cannot withstand the large-scale attack of Yuxing Electronic Entertainment, a regular army.

Since Takeyousing has never had a very obvious response to the second-hand market, Ueto Hayakawa believes that he should not adjust the rules randomly before he has won the first place in the market.

 At least it is still profitable now. What if something goes wrong once it is modified?

 In this regard, Hayakawa is treading on thin ice.

 Hayakawa Ueto continued to explain at this time: "The life cycle of a game is about half a year, but so far I have found a few special cases."

Hayakawa Ueto raised a finger and said: "The first thing I found that can continue to bring stable cash flow is Brown Entertainment's Dragon Treasure. They moved the role-playing to the computer platform and relied on the stable network of the computer platform. Connection continues to bring new game story content to players, and they will make money through time charging. So far, the annual profit of this game is estimated to be 50 to 60 million US dollars, and it is increasing every year. Increase."

The manager was a little unable to sit still.

 A stable profit of 50 to 60 million per year means that there will be stable sales of one million levels every day, which is indeed worth paying more attention to.

"And the second one." Hayakawa Ueto held out a second finger, "It's StarCraft. This game doesn't have time charges like the former one, but through the form of e-sports, players are very willing to pay for this game. Game consumption and user volume are growing much faster than My Dragon Treasure.”

Hayakawa Ueto said frankly: "I think this is a new way for the two games to continue to make profits. Recently, I have been considering whether to launch similar games, but these two games are both built on the personal computer. I I’m not sure if I can replicate the same results on the console platform, after all, Yuxing Electronic Entertainment has never done this before.”

 Yusei Electronic Entertainment is like a guiding light. If Yusei had done nothing, Hayakawa Ueto would not have dared to take risks easily.

Now he does not dare to venture into a new game field easily.

 It is really not easy to own the current market.

 He feels that he has not accumulated enough and needs to wait for the opportunity.

Hayakawa Ueto's managers have understood: "So, President, this..."

Before the manager could ask any more questions, Ueto Hayakawa was already looking at the TV attentively.

 Because the new trailer for StarCraft has ended.

This time StarCraft has announced a new expansion pack.

 The name "expansion pack" is very new.

This has almost never been seen in previous game releases.

Some game companies have tried to introduce more content to their games, but most of them are developing sequels and have not thought much about adding more paid content based on the original games.

 Because people who have tried this before were not very successful.

 But at this moment, Zhuyouxing officially announced the launch of a new expansion pack for StarCraft.

As for this new expansion pack, if you want to experience the campaign content, you need to pay extra.

Of course it will be much cheaper than the main game, and the content is not much less than the main game. It seems to be a very good deal.

Players who do not pay extra are not without gain.

They can experience new units in the online battle mode, and do not have to worry about not being able to compete with other players in the new version of online battles because they have not bought the new expansion pack.

 At this time, Hayakawa Ueto's heart beat violently.

 Suddenly he seemed to be enlightened.

 It seems that video games have a new way to make money.

 Continue to introduce more story content based on the original material of a game.

There is a very big advantage based on the original game, that is, all the game infrastructure does not need to be developed repeatedly, and 70 to 80% of the materials can be reused, which also allows the value of the game to be re-used. Squeeze it.

However, in the style of Yuxing Electronic Entertainment, they definitely disdain to use this method to squeeze a series. The only reason for Yuxing to do this is that there is indeed a lot to tell in this story.

 (End of this chapter)