Tokyo Video Game Tycoon: Chapter 157 Prelude to entering the European and American markets
Chapter 157 Prelude to entering the European and American markets
Zhu Youxing did not wait for feedback from the mysterious person on the Internet, and he did not know whether the mysterious person was satisfied with the game.
But since the other party is not looking for me again, it should at least prove that the other party accepts this game as a reward.
In his opinion, such a network master should be a male. At the same time, the mysterious man is very taciturn and never talks nonsense. At first glance, he looks like a serious hacker geek.
It would be quite beautiful if this kind of person could always work for him.
Seeing no response, Zhu Youxing did not continue to waste time. Instead, he walked out of the office and went to other game development teams to check the game development progress.
So far, the game development progress of several teams is very stable, and they are steadily producing one game after another according to their own requirements.
Three of the five game development teams will develop a game every three months on average. Basically, Bamboo Games will give them ideas and the production direction of the game mode, and then they will arrange the work step by step to produce it. .
With Zhu Youxing’s foresight and foresight, developing popular games will not be a problem.
Relying on its own terrifying development capabilities, almost every first-party game can be considered a high-quality product, and almost none of them has less than four stars.
This also gives Zhuyouxing a great say in the field of video games.
Countless companies want to join us, some want to learn, and some really want to rest under the big tree of Zhuyouxing.
In short, Japan’s gaming industry is thriving.
Looking at the rising sales of the game, Zhu Youxing finally had an idea at this moment.
Looks like it’s time to bring video games into the world.
But before bringing it to the world, he had to do a good job of research on the game.
So he called Minoru Matsuhashi over and asked her to start arranging people to investigate the current influence of video games in Europe and the United States.
Suri Electronics has already opened up certain markets in Europe and the United States.
What is the specific situation now? Zhuyouxing didn’t have much time to pay attention to it before, but I think it should still be quite popular.
No one will refuse more interesting entertainment. It has been proven in the Japanese market, so it should be natural that it is popular all over the world.
It’s just not clear how big it is.
It was actually not difficult to obtain this information. It took Minoru Matsuhashi about three or four days to complete the investigation.
Many of Matsuhashi Minoru’s former college classmates worked overseas, and they were all middle-class people in their respective regions.
Matsuhashi Minor only needs to first investigate the data disclosed by Surui Electronics, and then search for relevant news from the European and American Internet. Finally, combined with some information provided by his old classmates, he can basically estimate the approximate scale of the game in Europe and the United States.
"Based on my research over the past few days, I roughly estimate that the size of the game industry in Europe and the United States should already be in the millions. Surui Electronics occupies about 50% of the market, and the remaining 50% is were divided up by other European and American companies respectively.”
Matsuhashi Minoru was reporting in Takeyusei’s office with a stack of information.
Zhu Youxing raised his eyebrows: "Huh? Suri Electronics has not completely occupied the market? This shouldn't be the case. Their initial publicity should have meant that they had no rivals."
Minoru Matsuhashi pushed up his glasses and said, "That's it. When Suri Electronics announced its entry into the field of video games in Europe and the United States, some companies in Europe and the United States were also promoting this matter. I was thinking, maybe among them Some people saw our development potential in Japan in advance, and then returned to their own countries to make arrangements in advance."
People in this world have very keen business acumen, so it seems they cannot be careless.
Zhu Youxing thought to himself.
Previously, we were developing rapidly, which directly attracted a behemoth like Surui Electronics to compete with us.
Later, many companies, large and small, entered the market and began to divide the market.
If it were in the previous life, they would not have reacted too quickly, at least most of them would not have been so reckless. Instead, they would have observed it for a year or two before considering it.
But here it is obviously different.
“It seems that we will have more competitors in Europe and the United States.”
Zhu Youxing was thinking in his heart.
“President, if you want to enter Europe and the United States, I have a suitable time to recommend.”
"What time?"
“Next year’s spring.”
"Why?"
Minoru Matsuhashi quickly opened his daily notepad and said: "According to public information, the International Consumer Electronics Show next spring will open on January 19th. It is a super-large consumer electronics show that faces the world, with countless... New technologies will be displayed there, and it is a very suitable place for us to become the first battlefield to enter the European and American markets."
Consumer Electronics Show?
This Bamboo Youxing did have some impressions.
Many pioneering electronic products in previous lives were first released there.
For example, Apple’s first personal computer, as well as later Sony game consoles, Nintendo game consoles, VR equipment, driverless cars, etc.
It seems that as long as you can enter this consumer exhibition to display your products, as long as they are novel enough, you can instantly attract the attention of countless people.
Zhu Youxing nodded: "This is indeed a good time."
Consumer Electronics Show is a channel with the best publicity effect and the lowest publicity cost.
This is almost a must-go place for any new technology that wants to be released in Europe and the United States, just like checking in.
If you have not promoted it here and want to sell your products in Europe and the United States, the publicity effect will be greatly reduced.
But it’s only close to August now, and there are still five months until January next year.
Well, I have to make a big news in these five months. It seems that the previous plan has to be put on the schedule in advance.
Zhu Yusei couldn't help but look at the Tamagotchi lying next to his desk.
I usually pick it up and play with it when I am bored, and the pet I keep is the classic image: the yellow-skinned mouse Pikachu.
Make a Pokémon?
The timing is just right. By the way, we are cooperating with TV Tokyo to produce a Pokémon animation. The two will be released simultaneously, which should get twice the result with half the effort.
At the beginning, when Dragon Quest relied on comics to rise, Zhu Yuxing felt that the simultaneous linkage of multiple fields would be very interesting.
And it is said that Pokémon in previous lives also relied on this strategy to succeed in the beginning.
Of course the quality of the game itself is equally important.
Okay, let’s make a Pokémon game. It just so happened that a game development team had been free in the past two days. They transferred their people and formed a new working group to develop games in the Pokémon series in the future.
(End of this chapter)