Tokyo Video Game Tycoon: Chapter 124 ‘Little Surprise’ 1/7
Chapter 124 ‘Little Surprise’ (17)
Natsume Yasutaka has always been a relatively conservative person.
This has advantages and disadvantages.
Zhu Youxing just smiled and said: "Video games are an emerging field, and there must be some differences from the past, so don't stick to those details. In your eyes, I am a president. In my own eyes, I am a president." It seems that I am a game producer, but deep down in my heart, I have always identified myself as a gamer."
Several people in the conference room seemed touched.
They also like games, and they agree very much with what Zhu Youxing said.
Only by treating yourself as a game player can you have a deeper understanding of what players want.
Zhu Yuxing continued: "So, on TV, I will not regard myself as the president or anything like that. I will always regard myself as a player, and I am also proud of my identity as a player."
In fact, what Takeyusei said just now is taken from a famous saying of one of the people he admires most: Mr. Satoru Iwata.
This man has made great contributions to Nintendo and is the biggest contributor to Nintendo's long-term prosperity after the millennium.
This person is also widely popular among players.
Even our competitors are impressed.
When this gentleman unfortunately passed away from the world, game players and industry leaders all mourned him. No one can deny the changes he brought to the gaming industry.
It is no exaggeration to say that Satoru Iwata is the Steve Jobs of video games.
Zhu Youxing has already made a decision, and there is no need for others to stop him. After all, this company belongs to him. Now Zhu Youxing has absolute dominance over the entire company, and there is not even a second shareholder who can influence the will of the company. Of course others can't say anything.
Zhu Yuxing said again: "Okay, everyone, please prepare. I need enough informative content for the face-to-face meeting in half a month. It is informative content other than the release of the game console."
The heads of several game development groups became excited.
They report one by one on the corresponding games prepared by their groups.
Among them, three of the current five teams will each produce a first-party high-quality game before the official release of SFC.
At the same time, the picture quality and sound effects of the original first-party games on the red and white consoles will be upgraded to a higher level, and they will be launched on the new game consoles, which is almost equivalent to a screen reset version of the game.
Old players only need to take the old version of the cartridge and add 500 yen to replace it with the new version of the game cartridge on SFC.
Old cassettes will be refurbished, repackaged and sold at a lower price, which is equivalent to official replacement cassettes.
Zhu Youxing knew that selling second-hand cassettes was unavoidable, so he might as well start this business himself.
The quality of officially renewed cartridges with official endorsement will be more guaranteed, and players will be more popular.
In addition to these, Zhu Youxing actually prepared another unexpected surprise.
A surprise that was a fatal blow to Surui Electronics.
After listening to the reports from several group leaders, Takeyusei looked at Airi Hayasawa.
“Airi, has the battery issue of the Second Engineering Development Team been solved?”
Just now, Airi Hayasawa had been waiting for Takeyusei to call her.
Now that it was finally mentioned, she immediately cheered up and said happily: "It has been solved! According to your request, we can ensure at least twenty-five hours of battery life."
“Okay, then let’s officially release it, and then we’ll discuss how to release it in the most likely way to arouse the greatest response.”
Airi Hayasawa is very happy. She has been following up on this project. She and several others started planning it half a year ago, earlier than SFC.
From the earliest days, Zhuyouxing has asked them to solve the problem of balancing battery energy consumption as much as possible.
In order to solve this problem, from the beginning of battery research to now, they have finally maintained the battery life at more than 25 hours, which is exactly the minimum required by Zhuyouxing, and can be regarded as barely achieving the task.
This product is GameBoy, or GB for short. It is a handheld game console. Its performance is worse than that of the Famicom, but its biggest advantage is that it can play games on a small screen, making electronic games truly available anytime and anywhere. enjoyment.
Its portable features, coupled with long-lasting battery life and relatively low price, captured the hearts of players immediately upon its release. Even though there were many competitors at the same time, it was difficult to compete with GB.
That was really the era when Nintendo dominated the world.
In the previous life, Zhuyouxing’s first handheld console was the GBC, which was an upgraded version of the GB handheld console.
Zhuyouxing originally wanted to develop this game console directly, skipping the first generation GB handheld console and making the game console perform better.
But if this is done, the price will increase a lot, and the actual sales of the handheld console itself may exceed 10,000 yen.
Players in this era may not be able to accept such an expensive game console, so they decided to expand the number of players first and then consider upgrading the game console.
In the end, it may be possible to skip GBC and develop GBA directly.
In addition, Zhuyouxing has also finalized the game lineup for GB.
This includes what was supposed to be the second generation of Metroid, as well as Tetris, and a Super Mario game, plus the latest version of Super Baseball.
In the previous life, GB’s starting lineup also had four games, but two of them were a bit suspicious of making up the numbers, Arkanoid and Mahjong.
However, the games he plans to release can be considered a luxury lineup. At the same time, Zhuyouxing also wants to see if it can break Metroid's highest sales record under such circumstances.
Generally speaking, first-release games tend to have a certain advantage.
Among the first-release games for the Famicom, Gomoku has already sold 500,000 copies. No other board game of the same type can compare with it. This is the advantage of the first release.
As for how to promote these things in the face-to-face meeting, and how to announce them to achieve the greatest effect, everyone began to discuss heatedly. Zhu Youxing did not interfere too much. Anyway, there was still enough time, and it would be no problem to make a decision on the last day. .
“Okay, you can discuss the details after the meeting is over, let’s break up the meeting.”
Everyone left the table one after another and walked out in twos and threes to continue the discussion.
This face-to-face meeting is still very important. It is an opportunity for the company to demonstrate its capabilities to the outside world.
Perhaps manufacturers such as Surui Electronics have already known about the release of SFC in advance, but they don’t know the price yet, but they would never have imagined that there would be a super blockbuster after SFC.
I don’t know what their expressions will be when they see this bombshell.
Well, it’s decided, let GB appear at the finale of the face-to-face meeting and give a few "little surprises" to the competitors.
(End of this chapter)