Tokyo Video Game Tycoon: Chapter 1045 Three companies competing

 This year’s game show is the most discussed exhibition in recent years.

As the organizer of the exhibition, they are naturally very happy.

 The annual game selection program launched by Kazuo Murakami not long ago is gradually eroding their market.

Yusing Electronic Entertainment will choose to release some games during that time period, or release related games at its own Yuxing Carnival.

 Cyberpunk 2077 chose to be released at this exhibition, which is already a special case for Youxing Electronic Entertainment in recent years.

However, Bamboo Youxing didn’t actually want to be exhibited at the game show, but because the time was almost up.

●This game show happens to be the most suitable time in the middle of the year. There is actually no need to hold a separate game face-to-face meeting at other times.

Furthermore, online face-to-face meetings on the Internet will lack some interaction. They will simply showcase the game and get a lot of shock from the players. However, most players will not be able to experience the game for the first time and can only be anxious.

 Now that we have game exhibitions, we can create more offline interactive projects.

 In the future, Youxing Electronic Entertainment has also arranged several promotional activities.

The team will go to key cities in different countries for on-the-spot promotion, and will bring some of the voice actors of the main characters that have been announced to participate in the promotion activities.

At the same time, the licensing of related peripheral products of Cyberpunk 2077 is indispensable.

Not long after the game show ended, Youxing Electronic Entertainment began an open bidding activity for peripheral licensing of game IP.

In the past, most tenders for game peripherals were limited to some toys and clothing, but this time Cyberpunk involves a wide range of peripheral licensing.

　　From the cheapest, a small sticker, to racing co-branded licenses, we have them all.

These related manufacturers are a little surprised. They think Yuxing Electronic Entertainment is crazy. How can there be so many players willing to buy so many peripheral products?

 Cup, towel, smartphone, smart watch, derivative books.

These are just relatively mediocre licenses for Cyberpunk 2077, and some exaggerated licenses are even at the level of car brand licenses.

 There is also luxury-level licensing, such as bags and bags.

“Is Yuxing Electronic Entertainment short of money recently? Could it be that too much money has been invested in the game Cyberpunk 2077, making Yuxing Electronic Entertainment unable to make ends meet?”

After Youxing Electronic Entertainment just announced a series of licensing bidding activities, the leaders of several companies began to study what is going on with Youxing Electronic Entertainment, and why they suddenly want to do so much for a game. Multiple authorized joint names.

They have not experienced the battles that Zhu Youxing has experienced, and naturally do not understand the world in which he lived in his previous life. CDPR promoted Cyberpunk 2077 to a very exaggerated level.

Apart from the fact that the game is not that satisfying, CDRP really doesn’t have any faults in the promotion process.

It’s a pity that the core game itself is awkward, making the whole game a bad game.

 In this world, Zhu Youxing no longer has to worry about the quality of the game itself. He only needs to worry about whether the players can withstand this game that is already full of content many times over.

So since there is no need to worry about the game itself, the game’s promotion and distribution process can be completely reproduced according to the original promotion and distribution model of Cyberpunk 2077.

　　However, things did not go as smoothly as imagined.

ˆ Relevant product authorizations are not so easy to sell. It is difficult to sell the authorization of a certain car easily.

 There are also some luxury-related licenses that no one is interested in, because luxury goods are mainly about elegance and style, and in the eyes of these luxury brands, video games are still not on the table.

But this is not a problem. If one company doesn’t work, just switch to another. This kind of licensing is just an episode. In the end, a start-up luxury brand that is good at fashion bought the luggage peripheral license.

Then there are other more mainstream peripheral licensing, such as peripheral licensing for smartphones and smart watches. This bamboo game was directly handed over to Facebook to produce a batch of limited-edition mobile phones and smart watches for Cyberpunk 2077.

For this family member, there is no need to be so polite. Just make clear arrangements for them directly.

 Finally, there are some things such as limited commemorative cups, limited medals, etc., which will be sold together with the limited machine of Cyberpunk 2077.

Relying on the funds recovered from these authorized joint names, it has reached a scale of less than 30 million US dollars. It just so happened that the team had some new game ideas and plans. Zhuyouxing simply invested the money again into the follow-up of Cyberpunk 2077. In development.

This game is not just the end of the first release, there will be related large-scale expansion packs to follow. He just wants to create a series of IPs with enough influence, rather than just a single video game. Just like top IPs like Marvel and Star Wars.

In addition to Cyberpunk 2077, new game consoles and new games from Surui Electronics, Mickford and Brown Entertainment are also the focus of topics.

And judging from the popularity of discussions on the Internet, it seems to be a bit higher than that of Cyberpunk 2077.

 Cyberpunk 2077 feels like a completely real world. Players enjoy the feeling of wandering in this world, but in fact the game itself does not have much freshness.

  Cyberpunk 2077 focuses on a steady game with a rich enough content. The technical aspect of the game itself is difficult to have a clear feeling at least at the player level.

 In comparison, the game consoles and games launched by the other three companies are obviously much more innovative.

 Three companies have made breakthroughs based on their own original foundations.

Surui Electronics has the latest high-speed reading function, which allows characters to seamlessly travel through many time and space to fight. This gameplay is quite novel and can be regarded as a new way of playing combined with technology. This form can be combined with the technology of somatosensory games. Innovation is comparable.

Huck Brown has launched its first first-person shooter role-playing game, which makes people accustomed to shooting and shooting. Players in this world have never played the Destiny series. Naturally, this game launched by Huck Brown is very trendy. , and Brown Entertainment has rich experience in online games. Players can’t wait to play this game. They even said that they are willing to play hard for this game for several months.

 Finally, there is the display of multiple high-definition games from Mickford’s family on tablet computers.

To allow images that could only be displayed on high-performance home machines to appear on tablets or even their smartphones, this chip design capability is indeed unparalleled. Many players have already said they are willing to pay for these high-quality images. Quality Games went to buy Mickfu’s tablets and mobile phones. Obviously, Mickfu’s attempt this time was successful.