Rebirth: Back To 1991 As the Richest Man: Chapter 683 You have to remember 1 idea
Chapter 683 You have to remember a concept
Li Tiangang was also watching the news, and when he heard Chen Jianghai's answer, his face was full of sneers.
It is said that Chen Jianghai is so powerful, and it seems that it is no more than that.
Chen Jianghai's attitude of admitting his mistake as soon as he came up has made many people see his sincerity.
After expressing his position, Chen Jianghai asked the reporters to start asking questions.
"Mr. Chen, I want to know how Qiuhai will handle this matter next?"
A reporter stood up and asked.
Chen Jianghai smiled slightly: "This matter has been dealt with, and maintenance personnel have been arranged for the malfunctioning refrigerators, and they have been rushed to repair them overnight. If they cannot be repaired, we will arrange to pull them back and re-deliver them as soon as possible to ensure that all places can be in time. Use refrigeration."
Hearing Chen Jianghai's answer, the reporters present didn't know what to say for a while.
From yesterday to today, in less than a day, this matter has been resolved?
Seeing that no one asked any questions, Chen Jianghai continued: "So this accident will not affect the implementation of the cold chain plan. The majority of children who need special medicines can still get help in a timely manner."
This is good, the entire venue became silent in an instant.
Many reporters couldn't help thinking at this time, Big Brother, you have done everything, why did you call us here!
Seeing that no one asked any questions, Chen Jianghai said with a smile, "Friends from reporters who have questions can ask questions at any time."
Hearing Chen Jianghai's words, the reporters present were dumbfounded.
What more?
What more is there to ask?
Why do you Qiuhai have such a fast reaction speed?
Or why is Qiuhai's executive power strong?
Originally, the reporters came because of the quality issue of Qiuhai. If they want to find a breaking point, it is best to make the headlines directly.
It is said that watching the fun is not too big of a problem.
Actually this is not entirely correct.
To be precise, it is actually these media workers who are really watching the fun.
Unexpectedly, Chen Jianghai didn't give them this chance at all.
Since the quality problem cannot be reported anymore, let’s settle for the next best thing, change our thinking and report on Qiuhai’s fast maintenance and after-sales service!
The next question basically revolves around this.
When Chen Jianghai heard these questions, a faint smile appeared on his face.
Things seem to be going in a good direction.
This crisis PR is finally half the battle.
I hope that the next work will go smoothly, then this accident will become a positive publicity for Qiuhai.
Even to a certain extent, it will bring pressure to other refrigerator manufacturers.
Looking at the question on the TV, Li Tiangang's face was ashen, it was hard to see the extreme.
At this time, various departments of Siemens are in full swing to complete the task explained by Li Tiangang.
However, watching Chen Jianghai on TV, Li Tiangang suddenly felt very ironic.
If Chen Jianghai did this, everything that Li Tiangang had arranged before seemed to be a joke now.
Thinking of this, Li Tiangang's face became even more ugly.
Soon, Li Tiangang, who had been watching the fun, turned off the TV angrily.
He really doesn't want to see Chen Jianghai calmly on the screen now, he always feels that his smile is just mocking him.
After turning off the TV, Li Tiangang immediately called the company secretary.
"Little Li, notify everyone in all departments to stop everything they are doing."
Hearing this news, Secretary Xiao Li was very surprised and asked quickly, "Mr. Li, is everyone's task stopped?"
Li Tiangang said in a deep voice, "That's right, everyone! Notify them now, immediately, immediately."
After speaking, Li Tiangang hung up the phone directly.
It seems that Li Tiangang's mood today may not be much better.
...
After the press conference, Chen Jianghai returned to the office.
At this time, Yue Hongsheng and Jin Zhijiang were already waiting for him.
The incident of the refrigerator quality problem can be said to come to an end, but in order to completely solve this problem, the quality of Qiuhai refrigerator must be further improved.
I brought Yue Hongsheng and the others here today, and this is what Chen Jianghai wanted to say.
Chen Jianghai's point of view is very simple, that is, we must make the quality of the refrigerator to the extreme, so that all refrigerators on the market can only be far behind.
After hearing this request, Jin Zhijiang frowned.
If you want to improve the quality, the cost will definitely go up.
Qiuhai now pays for this cold chain plan, and if the cost rises again, it means more losses.
Another point is that Qiuhai's current refrigerator is actually completely qualified.
In Jin Zhijiang's view, it is really unnecessary to continue to improve the quality.
A better way is to organize more maintenance teams.
The cost of doing so will be much lower than what Chen Jianghai said to improve the quality.
As a project leader, Jin Zhijiang must take into account the important factor of cost.
Jin Zhijiang did not hesitate and directly told Chen Jianghai all his thoughts.
For this suggestion, Chen Jianghai rejected it on the spot.
In Chen Jianghai's view, Jin Zhijiang's view is simply wrong.
The main purpose of maintenance teams and direct sales stores is after-sales.
According to Jin Zhijiang's approach, these two departments have become firefighters.
This is inconsistent with the original intention of Chen Jianghai to set up these two departments.
More importantly, no matter when a company is, quality is always the first thing to do.
There will be problems with the refrigerator, indicating that it is not perfect enough. Qiuhai can continue to study this aspect, instead of blindly escaping because of cost.
This also goes against his philosophy of running a business.
Chen Jianghai frowned and said, "Isn't it just a little cost?
Does Qiuhai lack this money? "
"Also, you said that our products are completely in accordance with the quality standards on the market, then there is a problem with it, indicating that this standard is also wrong!"
"In the future, I have only one requirement for our Qiuhai products, and that is to become a quality benchmark for similar products. When you buy similar products, you must subconsciously compare our Qiuhai products."
"You have to remember a concept: first-class companies make standards, second-class companies make brands, and third-class companies make products.
To be a first-class enterprise, we must be standard setters, not followers. "
Regarding quality, Chen Jianghai has never been stingy.
No matter how much manpower and material resources are invested, as long as this standard can be done well, all the efforts are worth it.
On the third day, the report on the quality of the sea refrigerator made the headlines of all newspapers.
What surprised many people is that the focus of this report is not on the quality of Qiuhai refrigerators.
Most newspapers focus on the speed at which Qiuhai responded to the crisis.
It can be said that Qiuhai has carried out perfect crisis public relations this time, which is almost impeccable in the eyes of these media reporters.
This can be seen from the headlines of major newspapers.
"What can we do in one day?
What did Qiuhai do again?
》
"Twenty-four hours, Qiuhai handed over a shocking answer.
》
"The speed of the autumn sea, China needs such a speed! 》
"Autumn Sea~www.mtlnovel.com~A Caring, Responsible and Responsible Enterprise"
"Who can surpass such demanding quality?
》
In short, all the newspapers are basically praising Qiuhai, and no one mentions the quality of the refrigerator.
Even if some newspapers published this matter, not many people read it.
On the same day, many media directly organized personnel to go to remote mountainous areas to report on the progress of the Qiuhai cold chain plan.
In this way, the original crisis will disappear into the invisible.