Rebirth: Back To 1991 As the Richest Man: Chapter 2136 Everything has two sides
Chapter 2136 Everything has two sides
This liquor became popular almost overnight and became a phenomenon-level trendy drink.
Moreover, this small bottle of liquor did not pass like a meteor. Instead, it became popular for a long time and made a lot of money.
Now if the quality and taste can still be guaranteed, Chen Jianghai is of course confident of achieving greater success and becoming a real classic product.
After hanging up with Jia Dewang, Chen Jianghai called Chen Shuyao directly.
Tell her about his idea for fruit wine and let her take charge of the specific operations.
After hearing this, Chen Shuyao suddenly became excited.
Because in a sense, she is also young.
Also, she is a rather sensual woman.
Therefore, upon hearing this, she was full of praise for Chen Jianghai's idea, and said excitedly:
"Jiang Hai, how did your brain grow?
There are so many novel ideas that others may not be able to come up with even if they think about it, but when you come here, you can say what you want. "
"I used to think that you were too cautious in your actions. You took one step at a time, three steps, and one step at a time. You are no different from an old man in his forties or fifty."
"But now it seems that you also have a young and restless heart. It's no wonder that there are so many unrestrained, yet amazing ideas."
"You just talk about this advertising method, and I kind of want to see the product right now.
I have to say, this kind of creativity is really interesting. "
"I think just based on this idea, no matter whether the wine is good or not, I will buy a bottle of each and put it at home to see."
"I dare say that this fruit wine will definitely be a hit after it comes out, and it will rise rapidly.
The total sales and profits may be higher than lamb wine. "
"No, it should be said that it will sell better than any domestic wine in the next two to three years."
Chen Shuyao said confidently.
Chen Jianghai has to admit that Chen Shuyao does have her unique business vision and a very sensitive business sense.
What Chen Shuyao said was basically what Chen Jianghai wanted to achieve.
As long as this idea is used, it is bound to sweep the entire liquor market in a short period of time in an era when information is not yet developed and all kinds of stalks are not on the street.
Even if there is no way to compare with the high-end brands such as Feitian Moutai, Wuliangye or Xinghuacun Fenjiu, it is definitely more competitive than those mid-end liquors.
This is not Chen Jianghai's imagination, his idea is indeed practiced and has achieved great success.
The last Jiang Xiaobai used this idea to create a glorious era of small bottles of wine.
The idea of Chen Jianghai can be said to stand on the shoulders of giants, better and more complete than it.
And in this era when the entertainment industry is still relatively scarce, it will be taken out so much in advance, if you can't surpass it, it will be hell.
Now let alone domestic, there is basically no such creativity in foreign countries.
Therefore, once Chen Jianghai's current idea is taken out, it will definitely be at the level of king bombing.
This freshness will continue for two to three years.
Other fast-responding brands also need some time to explore if they want to imitate them.
Therefore, in the past two or three years, as the first brand to eat crabs, it is definitely the most popular period for this wine.
In addition, the price is very cheap, not even one-twentieth of the price of pure liquor, young people can afford it, so why not buy it?
However, Chen Jianghai doesn't plan to do this himself, he has other things to do.
So he simply said to Chen Shuyao, "I've already told you all the operations about fruit wine. You can just discuss it with Master Jia at that time."
"I'm actually calling to ask you, how is the quality test of the mineral water in Zhoujiacun, and are the results out?"
Chen Shuyao never refuses the tasks given to her by Chen Jianghai.
If she can help Chen Jianghai, she will spare no effort to do it.
Besides, Chen Jianghai had already told her all the plans, and Chen Shuyao just had to follow the steps, it wasn't that difficult.
Besides, these things are what she is willing to do.
Not only because of being able to help Chen Jianghai, but also because Chen Shuyao finds it very interesting and will bring her a great sense of accomplishment.
As for the issue of mineral water in Zhoujia Village, this has actually been dealt with.
Originally, she wanted to find a time later to call Chen Jianghai.
But now that Chen Jianghai took the initiative to ask, she quickly said: "The test data has come out, the quality of the mineral water is very high, it belongs to the top water resources, and it is rich in various trace elements. If you drink it for a long time, it will be very beneficial to people. benefit."
"I have already submitted the materials to the relevant departments, and when the approval is issued, the factory can be officially started and put into production."
"After knowing that this is Qiuhai Group's business, they are very supportive.
If there is no accident, I believe that the approval will be obtained soon. "
Although Chen Jianghai is full of confidence in the spring water of Zhoujia Village, he believes that it is definitely a natural mineral water of good quality.
But if the test results are not out, he is only a subjective judgment after all, not an objective fact.
Now that the test results have come out, he only needs to go through the necessary procedures, so he can finally be completely relieved.
So he smiled and said, "Okay, Shu Yao, since the quality of this mineral water is so good, we don't have to wait for the above approval before we can act. We can implement the plan for it in advance now."
"What do you mean?"
Chen Shuyao was slightly taken aback.
"I mean, directly establish it as a high-end brand, and don't confuse it with the original mineral water under our name."
"It's not easy to explain when people get misunderstood and say that we sell at a high price after changing the bottle."
What Chen Jianghai said is not unfounded.
In the last life, many mineral water brands made high-end products under the same series in an attempt to occupy more market share, but they were sprayed all over the body.
Their sales also tend to be mediocre for this reason.
Know that a person's first impression is always the deepest.
This water comes out as the price of one dollar, and then a fixed price and thinking will be formed in people's minds.
At this time, a new package suddenly appeared, saying that the water was better and higher-end, and it was sold for five yuan. People would definitely not buy it.
After all ~www.mtlnovel.com~ no one wants to be taken advantage of.
The impression of this brand in the minds of the public is to go low-end.
At this time, if a high-end product suddenly comes out, even if it is genuine, people are not willing to spend money.
Many mobile phone brands are also in the same situation and experience.
At the beginning, in order to seize the market, they advertised themselves as high quality and low price, and the products were indeed okay.
However, everything has two sides.
The label of low-end products has already been slapped on, and it will be difficult to reverse this perception.