My Italian: Chapter 430 Model A

From the end of 1898 to the beginning of 1899, a Fiat A-type car was born. As soon as this car came out, it was ridiculed by major automakers. They all called this A-type car a shame for the automobile industry.

Some people laughed at its lack of horsepower, some people laughed at its simplicity, and some people laughed at the car as a beggar.

But no matter how other manufacturers ridicule it, its price of only 3,400 lire is a huge advantage that no one can look directly at. And such a low price has also made many middle-class people who are greedy for luxury cars such as cars generously donate their money. All of a sudden, there were more cars on the street, and most of them were middle-class people driving Type A cars, which attracted a lot of attention.

The Fiat A-type car also sold out all the 1,500 A-type cars produced in advance within one week. Then the dealer sent a telegram to urge the goods, which filled Agnelli's desktop.

Seeing the telegrams piled up on the table, Agnelli didn't expect it, and neither did Fiat's management.

"Now the new equipment is being debugged in our newly built factory building. The newly recruited 3,000 people are being trained, and we can start work only after the equipment is debugged. In this way, we can produce 3,000 A-type cars in a month, which should ease the current situation. .”

Agnelli preached with one hand on her hip after hearing what the production supervisor had to say. "It's still too small. Now our orders have to be produced for half a year according to the production capacity you said. This is absolutely impossible. I have asked people to continue to purchase equipment, and the number of personnel will continue to expand. I estimate that we will be able to meet our needs by recruiting another 5,000 people." .”

Hearing Agnelli's heroic words, the production supervisor was a little embarrassed. "The qualified people near Turin are almost recruited, so we can only go to other places to recruit people."

"Then go to other places and bring people to me. We can't keep customers waiting."

Just as Fiat continued to expand production in high spirits, in the newly opened Renault headquarters in France, the three Renault brothers were also discussing the impact of the A-type car on them in the office.

In 1877, Louis Renault was born in a wealthy merchant family in Paris. Louis Renault was fascinated by motorboats when he was young, so he designed a high-efficiency steam engine at home and applied for a patent. 21-year-old Louis Renault converted his De Dion tractor motorcycle into a car that was still rare at the time, and drove it to a friend's Christmas Eve party on Rue Erd in Paris. full of Parisian society.

Louis Renault was the first to speak. "All Europe is talking about the Model A now. Even though I haven't met Giovanni Agnelli, I admire the man who rewrote car production."

"Now is not the time for us to admire, we must also develop a new car that can compete with the A-type car, otherwise we will be killed by Fiat. Look at their sales, 1,500 cars were sold in a week, that's a lot. It’s crazy. And it only sells for 3,400 francs, so we can only lose money.” Brother Fernand Renault said about the company’s urgent needs.

At present, Renault has only produced 10 cars. This kind of car sold in units of thousands as soon as it comes up, makes the three Renault brothers feel bad. How should they compete with each other next?

While Renault was thinking about its own way out, Karl Benz was talking about the Model A with his wife in Germany. "I didn't expect that this young man named Giovanni Agnelli really has a business mind, and he can make a car with good performance at such a low price."

asked wife Beretta Linger. "You have handed over the management of the company to the people below, do you still want to intervene?"

"It's not that you don't know that the situation is different this time. It took only one week for Fiat to produce 1,500 A-type cars and sold them out. Have you seen such a high-selling car before?" Karl Benz explained to his wife. Worry.

Beretta Ringer knew that this was the company Karl Benz worried about. Karl Benz already has too much reputation as the inventor of the car, and now Mercedes-Benz, which he created by himself, is focusing on high-end cars and sports cars. Facing the menacing Type A car this time, I don't know if the company can deal with this spoiler.

Benz Jr., the general manager of Mercedes-Benz, was also discussing this A-type car with his assistant, "This is a revolutionary car, which magnifies the entire car market. It is a very remarkable car."

Hearing his boss praise this civilian car, the assistant asked. "Shall we also develop one? I heard that many car factories are thinking about this A-type car."

After hearing what the assistant said, Benz Jr. said contemptuously. "The cost is the key to competing with this car. The price is the most important concern of the civilian car audience. If you want to gain an advantage in price, you need large-scale industrialization to reduce costs. Fiat now has a factory with 5,000 people, how many people do they have?" To produce cars, I heard that Volkswagen plans to recruit 5,000 people, which is really a big deal."

As a German entrepreneur, it is not difficult to inquire about Italy, which currently has a very friendly relationship with Germany. Knowing that Fiat built a large factory with 3,000 people, and then relied on Dongfeng Trucks to occupy the market wantonly. Not long ago, the appearance of the Volkswagen bus was also a siege, and now this T-car is added.

According to Benz Jr.'s own calculation, 70% of the cars in the European market are Fiat products. This is such a big market, and Benz Jr. himself knows that there is no car company that can compete with Fiat in the interior in a short time.

Now European automakers are looking at Fiat with envy, they have too many mixed feelings about the A-type car.

From the end of 1898 to the beginning of 1899, a Fiat A-type car was born. As soon as this car came out, it was ridiculed by major automakers. They all called this A-type car a shame for the automobile industry.

Some people laughed at its lack of horsepower, some people laughed at its simplicity, and some people laughed at the car as a beggar.

But no matter how other manufacturers ridicule it, its price of only 3,400 lire is a huge advantage that no one can look directly at. And such a low price has also made many middle-class people who are greedy for luxury cars such as cars generously donate their money. All of a sudden, there were more cars on the street, and most of them were middle-class people driving Type A cars, which attracted a lot of attention.

The Fiat A-type also sold out all the 1,500 pre-production A-types within a week ~www.mtlnovel.com~. Then the dealer sent a telegram to urge the goods, which filled Agnelli's desktop.

Seeing the telegrams piled up on the table, Agnelli didn't expect it, and neither did Fiat's management.

"Now the new equipment is being debugged in our newly built factory building. The newly recruited 3,000 people are being trained, and we can start work only after the equipment is debugged. In this way, we can produce 3,000 A-type cars in a month, which should ease the current situation. .”

Agnelli preached with one hand on her hip after hearing what the production supervisor had to say. "It's still too small. Now our orders have to be produced for half a year according to the production capacity you said. This is absolutely impossible. I have asked people to continue to purchase equipment, and the number of personnel will continue to expand. I estimate that we will be able to meet our needs by recruiting another 5,000 people." .”

Hearing Agnelli's heroic words, the production supervisor was a little embarrassed. "The qualified people near Turin are almost recruited, so we can only go to other places to recruit people."

"Then go to other places and bring people to me. We can't keep customers waiting."

Please remember the first domain name of this book: . :