Great Artist: Chapter 2304 overseas fierce battle
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The "Pirates of the Caribbean" series has been well-known in overseas markets for a long time. The box office of the second and third films has exceeded 1.1 billion US dollars. Even the lowest box office performance of the series is 750 million of the first film. The average overseas box office of "Pirates of the Caribbean" is about 600 million, far higher than the box office in North America. It can be seen that "Pirates of the Caribbean" has always been a series of works whose overseas performance is higher than that of North America:
So, "Pirates of the Caribbean, although the box office in North America is only 140 million US dollars, but Disney has not lost confidence, overseas regions are high expectations, and four sales are also worthy of more expectations. In overseas markets," Pirates of the Caribbean 4, apparently competitive enough to create more trouble for Inception:
In the second week of July, "Inception" was the first to hold its premiere in 16 countries and regions in Quanqiong. In markets other than North America, "Inception," 15 countries and regions have completed the championship, the first Weekly overseas box office results reached 100 million US dollars, winning the box office champion of the week without any suspense.
However, when entering the third week of July, "Pirates of the Caribbean" suffered a strong attack from "Pirates of the Caribbean 4," "Pirates of the Caribbean" was released in 36 countries and regions in Quanqiong, and "Pirates of the Caribbean," Screening in 54 overseas countries and regions in the first week, the advantages of the number of regions combined with the impact of the premiere will undoubtedly bring more advantages.
It can be seen from this that the differences in operational strategies between sequel and non-sequel films, although Warner Bros. is somewhat conservative because of the obscurity of "Inception", but at the same time Disney has also changed the lineup because of "Pirates of the Caribbean". It seems that the confidence is insufficient, but in general, the sequel film has an inherent advantage in the recognition of overseas markets, which makes the two slightly melancholy companies formulate two completely different Quanqiong screening strategies.
In this way, two competitors with disparate results in the North American market will have a real head-to-head battle in the overseas market!
"Pirates of the Caribbean, won 40 championships in 54 overseas countries and regions, and is ahead of the seven championships of "Inception" in a row, it can be clearly seen, "Pirates of the Caribbean Mou, a fan in overseas regions The support rate is obviously much higher than that of "Inception", especially in Russia, China, Norway, and Latin America, where Pirate fans have an obvious advantage.
As a result, "Pirates of the Caribbean," grossed $130 million overseas in its first weekend of premiere, although far behind the second and third installments of the series, which topped $200 million in their first weeks. US dollar overseas box office, but this box office figure is enough to make Disney's heart suspended in the air a little more stable. This box office figure is not far from the final cumulative box office of "Pirates of the Caribbean" in North America, and it is indeed worth celebrating. Yes, and this also means that at least this transaction will not lose too much, and maybe it will make a big profit because of the excellent overseas box office.
The expansion of "Inception" in 36 countries and regions this week, although it was completely suppressed by "Pirates of the Caribbean", still achieved box office data of 160 million US dollars. It can be seen that although various countries The regional champions are all "Pirates of the Caribbean," yes, but "Pirates" not only has no disadvantage, on the contrary, because the quality of the average box office is thicker, it has completed a big explosion.
Although "Pirates of the Caribbean Mou, in the duel with "Pirates of Dreams", still failed to achieve the first victory in overseas regions, the dazzling data in overseas markets still gave Disney hope! This is also the case for the entire "Caribbean" The reason why Pirate Ben and the crew have been non-stop for wide-scale publicity in various regions of Quanqiong is because they have seen the infinite potential of overseas markets. Relatively speaking, the overseas publicity offensive of "Pirates of Dreams" is obviously weaker.
In the fourth week of July, "Pirates of the Caribbean" and "Pirates of Dreams" were further expanded. The former appeared to 56 countries and regions, and the latter increased to 50 countries and regions in one fell swoop. In fact, these two works It's not like "Toy Story," which can be widely cast in more than 70 countries and regions. It is estimated that it will reach its limit when it is released in 60 countries and regions at most. Therefore, this week's contest will become more and more real.
"Pirates of the Caribbean Mou, although the number of screening areas has increased, the overseas box office has also fallen into a crisis of word of mouth, plummeting to the position of 80 million US dollars, which makes Disney can only sigh.
As for "Inception", the overseas box office remained at US$160 million due to the substantial increase in the screening area, which was basically unchanged from last week.
As a result, "Inception" and "Pirates of the Caribbean" still maintained their original positions on the overseas box office charts, and "Inception" relied on word of mouth. According to legend, the praise continued the miracle, pulling each of them in the fierce battle at the overseas box office. Li, won the overseas box office champion for four weeks in July!
Due to the different positioning of audiences in overseas markets, the power balance between "Pirates of the Caribbean" and "Pirates of Dreams" has changed, and the gap between the two sides has been infinitely narrowed, which also makes the competition between the two works in the overseas market appear harmonious. A completely different situation in the North American market, which also makes the North American media joke that the Avengers is obviously a "United Nations force".
In the fifth week of July, "Pirates of the Caribbean 4" relied on further expansion, and once again, "Pirates of Dreams... Although the overseas box office champion still belongs to "Pirates of Dreams", the gap has been narrowed to 50 million Within the Suwei, the competition is obviously still very fierce; in the first week of August, "Pirates of Dreams" also broke out in the expansion, after its release, it won the overseas box office champion for the fifth time, and it will regain the gap with its competitors. Pull a 100 million level; in the second week of August, the champion still belongs to "Pirates of Dreams." "But" Pirates of the Caribbean 4, still not completely dumped
This situation was ended by "The Expendables" in the third week of August, but the hot competition between "Inception" and "Pirates of the Caribbean" did not end.
Although the competition is still continuing, it can be clearly seen that the late-stage decline of "Pirates of the Dream" is very small, and its ability to drive the box office at a constant speed is eye-catching; It is far inferior to its opponents. With the advancement of time, the gap with "Inception" is getting bigger and bigger. After entering September, "Pirates of the Caribbean" has been completely unable to follow the "Inception". footsteps.
"Pirates of the Caribbean Mou, finally released in overseas regions until the first week of December, although it is a little longer than North America, it is still far inferior to the selling ability of the first three films." Pirates of the Caribbean 4, the overseas box office accumulated to The figure of $250 million is very celebratory compared to most works, but it is a huge drop compared to the first three parts of the "Pirates of the Caribbean" series, which is the first in the series. There are no works that can break the threshold of 300 million at the overseas box office, and there is even a long distance from 300 million.
After superimposing, "Pirates of the Caribbean book, Quan Qiong's box office has reached 390 million US dollars, which has not been able to cross the 400 million threshold. In fact, this data is worth celebrating independently. For film companies, it is " "Sequel" signal, after all, no one can ignore the overseas box office of 250 million US dollars. But this is a sequel, and it is multiplied to the fourth, whether this data can be used for the fifth sequel. Lay the groundwork, and that's where the uncertainty comes in.
"Pirates of the Caribbean, the box office data of Quan Qiong is not to mention the box office data of the second and third films of more than 1.1 billion. Even the first 700 million box office is two grades worse. No one can ignore such a clear step back, let alone condemn the fourth film from the story to the actors.
Although it is said that "Pirates of the Caribbean, the book cost has been recovered smoothly, but in fact, after deducting the money from the cinema, "Pirates of the Caribbean, the loss caused to Disney is as high as 100 million US dollars! This was an unprecedented fiasco in the history of the Pirates franchise.
Of course, Disney relies on that. The long-term sales of the fourth, as well as the pull of the theme park, it is estimated that "Pirates of the Caribbean will eventually be enough to break even. After all, this is a series of works that can reach the fourth part, and the firm fan base is still not to be underestimated. However, such an astonishing loss really made Robert Iger tremble, and it is estimated that the fifth film in the series will not appear on the Disney conference table for a long time in the future.
The long-term selling ability of "Pirates of Dreams" has also been verified in the Shengqiong market, and the scope of its release has extended to the fourth week of March in the "Year" year, and there are still regional screenings, of which more than 31 countries and regions are showing. Completing the three consecutive championships, this data is obviously much more effective than the results of the "Pirates of the Caribbean Prison", which focused on the outbreak in the first week, which made the overseas box office of "Pirates of Dreams" also take a big hit. break out.
"Inception" crossed the 100 million threshold in ten countries and regions including Australia, China, Brazil, France, the United Kingdom, Germany, Spain, Italy, Japan, and Russia. This set of data allowed the overseas box office of "Inception" to exceed one billion. This is also the third overseas box office in history to cross the one billion threshold. The previous two were "Avatar" and "Titanic". ." This also makes the "Lou Meng Space" reach a height that the "Dark Knight" cannot touch, which is really surprising.
In the final analysis, in fact, the attributes of the "Dark Knight" comic hero restrict its further expansion in overseas markets, but "Pirates of Dreams" can be regarded as a disadvantage in the North American market, but it has got the opportunity to develop in overseas markets. , Ten countries and regions have achieved a box office of more than 100 million yuan, which is incredible:
Among the overseas ticket warehouses, Zhongyuan, the United Kingdom and France are the top three in the box office. It can also be seen that Evan-Bell's increasing influence in these areas.
In the end, "Inception" grabbed a total of 1.23 billion US dollars at the box office in overseas areas, second only to "Avatar" and "Titanic." It ranked third in film history; The box office of Quan Qiong reached 1.91 billion US dollars. Although it did not break through the sturdy data of 2 billion, it still surpassed the "Dark Knight." It became the third runner-up work at the box office in film history!
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(To be continued [This text is provided by the breaking dawn update group @一一情 Pigeon,]. If you like this work, you are welcome to ◤First Release◢ to vote for a recommendation ticket and a monthly ticket. Your support is my biggest motivation.)