Back To 1995: Chapter 868 Add fuel to the flames
Chapter 868 Adding to the flames
The sales of Alcatel P3 mobile phones continue to set new records. People are strange creatures. The more they can’t get something, the more they want it.
The current Alcatel mobile phone is in this state, hunger marketing in disguise, even if the Alcatel mobile phone is unintentional.
The production capacity of several million units per month seems to be quite a lot. Even if the production capacity of P3 is still increasing, but it is shipped to America, Europe, and Asia where the demand is strong. One point, all markets , only tens of millions of units, in the face of strong market demand, it is a drop in the bucket.
In the middle, there are also scalpers fueling the flames, which makes the P3 machine also rise. This time, the P3 machine is different from the past. A considerable amount of consumption power comes from female users.
In the past, there were not no mobile phone manufacturers who launched special "female" mobile phones, but those were all broken.
Alcatel P3 did not deliberately claim, but the P3 mobile phone also has the function of editing pictures and sending them to social forums such as ICQ community. It is France, this time the market has been broken by P3 mobile phones!
The grievances between Alcatel mobile phones and the French Alcatel Group are clear to the whole of France. Every time a new Alcatel phone is released, the French Alcatel mobile phones will be pulled out to flog the corpse and ridicule the crowd.
French Alcatel Group was blind and sold Alcatel's mobile phone business at the price of cabbage, letting go of a chicken that can lay golden eggs for nothing!
The Gallic rooster media, who have always been arrogant and have their eyes above the top, have always been worried about Song Yang's move of the Alcatel mobile phone. The resigned staff also resisted.
But when it comes to P3, no matter what the French media scolds, the sales of P3 in France continue to set new records, and every point higher in sales of P3 will make Alcatel France feel more uncomfortable...
What made the P3 sell like crazy is not only because of the camera function, but also the support of more female users, and games such as "Happy Xiao Xiao Le" are also indirectly fueling the fire for the P3.
This "little game" that made little Edgar Bronfman look down on it, but like a frenzy, flocked to the entire game industry, letting the entire game industry understand that leeks can be cut like this...
It was launched on the same day as the P3 mobile phone. On the first day of launch, "Happy Xiaoxiaole" with "resurrection in-app purchase" as the profit model, even a single resurrection, only costs 0.3 US dollars, and a recharge starts at least 1 US dollar. It doesn't seem to be black, and the leeks are not cut too hard.
But think about it, playing a game, if you are not careful, you may come over. You can basically resurrect three times for a dollar. It seems like a lot, but people have mistakes and horses. Outside of the players on the table, if you want to play a game well, you either need to waste your liver or spend money...
What makes the entire game industry pay attention to "Happy Xiao Xiao Le" is the "National" game, with the skyrocketing number of game users and revenue.
Almost effortlessly, the global users of "Kaixinxiaole" have exceeded 2 million, that is to say, out of every seven P3 mobile phone users, two are playing this game, even the paid ones.
And the payment rate of this game is quite high now. Countless players have already been cut leeks before they feel it. The leek was cut for the first time.
The revenue of "Happy Xiao Xiao Le" was only 220,000 US dollars on the first day, exceeded 500,000 US dollars on the second day, and exceeded 1 million US dollars on the third day. This kind of revenue doubled geometrically. Close, the entire game industry was dumbfounded.
The reason why players are so popular is that besides being "easy to use" and being able to kill time, the development of the "Happy Xiaoxiaole" Xueleshan mobile game department has made a lot of changes and introduced points rankings, which aroused players' interest. Desire to win and lose and challenge psychology!
For example, the introduction of "game points" ranking and "friend ranking", users who play this game can upload their own scores every time they pass a level, and then see their overall ranking among users of this game. This game is for all players to see!
In addition, use ICQ, Hotmail, PayPal, Fortigate, Xueleshan game and other accounts to log in, and players can see their game rankings among the "friends".
Human beings' desire to win or lose is always inexplicable sometimes. If you have to compare it, "Happy Xiaoxiaole" is playing, and the levels you encounter are getting more and more difficult. Often you can pass the level with only one step. The level of the top is not much worse than Pin Xixi's last "100 million" knife, which is really unreconciled!
Games like "Happy Match" are basically a "winning streak mechanism". If you lose one game, the time spent in the early stage, as well as the levels and points you won, all disappear in smoke.
If you really regard this game as a time-killer, if you play it again, you will start again, just to kill time, but for users who are determined to win or lose, care about points ranking, and don’t want to fall short, and don’t want to restart it again, then choose The most simple and direct way is to use the "money" ability.
"Hell, I recharged "Happy Xiaoxiaole" through America Telecom's phone bill, and it has exceeded 30 dollars, which is almost more than the phone bill!"
"I just found out now that this game was developed by Xueleshan. Sure enough, it was produced by Xueleshan. You must spend your wallet..."
"I never thought that this game could be as popular as "Warcraft", "StarCraft", and "Half-Life". The person who developed this game is simply a devil. He completely used our game psychology to developed this game!"
"I didn't recharge, but I've been playing for 17 hours and 53 minutes in a row. I've been playing since I got the P3 phone. Who the **** can tell me how many levels this game has?!"
On the IGN game forum, a casual game section represented by "Happy Xiaoxiaole" suddenly appeared, and the posting activity was quite high. When mentioning this game, it can be seen from the posts that the posters are all He looked up and gritted his teeth again.
"I got the inside story from a developer of the Xueleshan game department. The Xueleshan mobile game department has completed this year's performance and started a vacation. According to insiders, they have built more than 500 levels for "Happy Xiaoxiaole" , and the version can be updated in the future to increase to one thousand levels or even more than two thousand levels..."
When this post came out, the forum was filled with wailing, and there were countless "Greetings" posts from Xueleshan Game Company.
Just like the "Snake" launched on the P1 mobile phone, "Happy Xiao Xiao Le" also promoted the sales of P3 mobile phones. This kind of game that can be played by all ages and is very popular has made many people really like it. Bought a mobile phone for a game.
"Alcatel's mobile phone supplier, as well as Yanjing's production base, are continuously increasing their production capacity. After the completion of the new production line, it is estimated that within three months, the production capacity of P3 phones will increase to a monthly output of 4 million units! "
Ertian, who had just attended the Symbian Global Developers Conference and attended another banquet, came to Song Yang's side.
At this time, Ertian, the tension before the sale was gone, and his whole person looked like he was proud of his horseshoe.
Although in terms of sales forecast and production capacity, Ertian was once again disheartened, but it cannot be said that Ertian was too conservative. Before the sale, who would have imagined that in less than half a month, hundreds of Wan's stock machines were all sold out.
Ertian is burdened with a lot of burdens, and it is inevitable to be cautious with every step. If you make a wrong step, you will lose a lot of money, and countless supply chain companies and personnel will be unlucky. During this period, Wall Street institutions There are endless news criticizing Ertian's conservativeness, and there are even voices telling Ertian to pack up and leave. Changing a strong professional manager to the stage made him a little worried, and he was obviously diligent in walking towards Song Yang. many.
"Ken!"
When Ertian passed by, he saw that Ken Williams, the president of Sierra Games, was also there, and Ertian warmly gave Ken Williams a hug.
Not only this time, Sierra Games has helped Alcatel mobile phones a lot in the past few years, just like Sony and Nintendo released consoles. The game, which is an Alcatel mobile phone, has attracted a lot of users and attention.
Facing the enthusiastic Ertian, Ken Williams shook his head helplessly. He also reported to Song Yang this time, although Song Yang handed over most of the daily management rights of Xuele Mountain to him. and management, but Ken Williams dare not report to Song Yang.
Song Yang, who was reading the report sent by Ken Williams, waved to Ertian and asked him to sit down.
Williams sent over, in addition to "Happy Xiao Xiao Le", there are also sales of several other games and the development progress of new games.
Song Yang is not surprised by the revenue of "Happy Xiao Xiao Le". Big game manufacturers seem to look down on these "small" games, but this does not prevent these games from making huge profits.
Even if the mobile game market is not as big as it is in later generations, the "Happy Xiaoxiaole" launched by Xueleshan Games cannot achieve more than 800 million users and earn 1.4 billion a year, but it is still no problem to earn a small amount. Although the mobile game market It is not as big as later generations, but there are also not so many competitors, and the difficulty of promotion is not high.
Now it is hot, "Xiaoxin Xiaole" can attract millions of dollars a day, which sounds scary, but compared with the American version of "Xiaxiaoxiaole" "Candy Crush Saga", which has been online for a while In 2019, it raked in $1.3 billion dollars. Its developer, which belongs to the same parent company as Blizzard, earned more than Blizzard. Although Blizzard was a bit sluggish at that time, it was really compared to a "small game"...
(end of this chapter)