Back To 1995: Chapter 18 add fuel to the fire
Chapter 18 Adding fuel to the fire
Song Yang was dumbfounded, watching the ABC morning news report on Netscape, he now understands why Jim Clark suddenly came to him.
In an instant, the market value of 100 million dollars has increased. It is no wonder that Netscape has started to blow up the digital advertising business, and it is not surprising that the investors behind Netscape are crazy about it.
Song Yang has seen what is called the crazy era. Even if it is just a bragging, it is still uncertain whether Internet digital advertising can make money, but it seems to have been done in Netscape.
Not only Netscape is bragging, Wall Street is also taking action. Just in the morning, an analyst from a Wall Street institution released a report, declaring that in the next two to three years, the Internet digital advertising market will start from scratch. Reached more than 800 million US dollars!
In just one morning, Netscape has become the global leader in digital advertising, and the digital advertising business seems to have become one of the hottest businesses in the world.
Reporters and the media stopped Jim Clark who was about to enter the Netscape office building in the morning and asked him about it.
"Netscape has indeed established a digital advertising business department. We have already cooperated with the double-click advertising company, and Netscape will launch an advertising settlement method as soon as possible!" Jim said with a smile on his face.
The reporter who interviewed Jim asked questioningly, "But as far as we know, Double-click Advertising Company is just a start-up company that has been established for less than half a year. Will Double-click Advertising Company be able to complete the advertising business worth tens of millions of dollars with Netscape..."
Jim interrupted the reporter politely, "Double-click advertising company is a start-up company, but they have the world's most advanced advertising delivery system DART, which is half the cost of traditional advertising, but half as efficient. Very bullish on DoubleClick and their founders, plus we're Netscape!"
In front of the media cameras, Jim praised the double-click advertising company, and slammed the DART advertising system that he had never seen before.
This can be regarded as the fulfillment of the promise to Song Yang, although in fact it is still blown out by Netscape, if you are not optimistic about the double-click advertising company, it will be a shame for Netscape.
Not only Netscape is touting the digital advertising business, but also Yahoo, which is also in Silicon Valley, suddenly has a big news. Yahoo, which has just been established for one year, announced that it has received a $5 million investment from Sequoia!
This set a new Internet record. When photos appeared in newspapers, Yang Zhiyuan, Fei Luo and Brady who took a photo with Sequoia Investment's Moritz all had smiles on their faces.
How can the two founders of Yahoo and Brady not be happy? When Moritz came to Yahoo, Yahoo had just launched the advertisements put by the double-click advertising company.
Netscape suddenly touted digital advertising, which made Sequoia Investment’s original investment of 2 million US dollars in Yahoo doubled to 5 million US dollars. Yahoo, which seemed to be operating for free and unprofitable, with the emergence of digital advertising , could be the biggest winner!
When interviewed by the media, Yang Zhiyuan no longer had the same attitude he used to face Song Yang and the double-click advertising company. Instead, he boasted vigorously.
"We have reached a strategic cooperation with the double-click advertising company, and the double-click advertising company will bring sufficient advertising revenue to Yahoo!"
"Song is a genius. The cooperation between DoubleDouble Ads and Yahoo is a match made in heaven. I really hope to meet Song!" Yang Zhiyuan faced the camera, not saying that Song Yang was a liar, and slapped DoubleDouble Ads. .
Although the limelight belongs to Netscape and Yahoo, thanks to Netscape and Yahoo, the double-click advertising company can be regarded as gaining a foothold in the Internet industry. When the media reports on Netscape and Yahoo, they will incidentally mention the double-click advertising company behind it.
In terms of flattery, you still have to rely on your own people. On the website launched by Wired Magazine, it has made a lot of reports on the double-click advertising company and Song Yang.
Kevin Kelly wrote on the Wired website that he met Song Yang for the first time, "Song has an amazing sense of smell. When I first met him, he mentioned to me that he had found the last door to block the Internet." the key to..."
"The emergence of double-click advertising companies has epoch-making significance. The changes between Netscape and Yahoo have already explained everything. In the future, countless Internet companies and websites will appear and change because of double-click advertising companies..."
As the number one blower in the Internet industry, Wired magazine is still very important. When Kevin praised Song Yang, the technology industry, Silicon Valley, Wall Street, etc., began to focus on Netscape and Yahoo. Double-click advertising company, as for Song Yang, he has initially gained his own name in the Internet industry.
When Song Yang returned to the garage from Devers School, he heard phone calls one after another. Gallo, who was in a hurry, saw Song Yang and couldn't help complaining, "I'm going crazy, you don't know how many people are there today?" Someone is calling!"
Today Gallo did answer the phone, and he was going crazy. Throughout the day, almost even during meal time, advertisers called the website for consultation or cooperation.
"Yes, this is the double-click advertising company, you want to..." Gallo, who was on the phone, suddenly sat up straight, "Investment?"
Gallo looked at Song Yang with an expression of disbelief, "A venture capital company in Silicon Valley!"
In the past, Gallo only saw venture capital companies in news reports and film and television dramas, and they were often rich and powerful, throwing tens of millions of dollars at every turn, and the appearance of venture capital companies often means that, Soon to be rich!
Gallo never imagined that one day he would meet a venture capital firm. After swallowing his saliva, Gallo asked the phone, "How much do you want to invest?"
"400,000?" Gallo couldn't help shouting.
Seeing this, Song Yang stepped forward and hung up the phone. He is calling now, basically to pick up the leak. I am afraid that many people will rush over in the next few days, wanting to take advantage of it.
Seeing Song Yang hang up the phone, Gallo screamed, "Song, do you know what you are doing? This is $400,000!"
"It's not the time yet!" Song Yang also felt his heart beating faster, but he still calmed himself down.
Now Double-click advertising company is backed by Netscape and Yahoo, even if Double-click advertising company sells, it will definitely be able to sell at a good price. Why does Song Yang have to wait until the bidder can do it? Sold it.
While Gallo was still in the garage, mourning the loss of 400,000, Bledsoe Jayden was eating with a few classmates at a small restaurant at the University of Houston.
Jayden, who left the garage, felt like he had escaped from the cage. After taking a sip of wine, Jayden said to several people on the table, "You don't know what I went through, that kind of ghost place, I will never Go ahead, and if you see a company called Double-Click Advertising, I suggest you call the Federal Police immediately..."
"My God, it's crazy, Netscape's market value has reached 1.1 billion US dollars, how long has it been established!"
The people at the same table with Jayden couldn't help but exclaimed after hearing the TV report in the small restaurant, and then said to Jayden and the others, "Mark Anderson is a real genius, we should go to Silicon Valley, that's where we are. The place to go!"
"Double-Click Advertising Company, which provides digital advertising services for Netscape, has also attracted the attention of Silicon Valley. A well-known analysis company has made a valuation of three million dollars for this start-up company from Space City..."
Hearing the words on the TV, Jayden raised his head in a daze. He had some doubts that there was something wrong with his ears, or that the broadcast on the TV station was wrong.
But when he raised his head, in Jayden's eyes, after the double-click advertisement logo that he never wanted to see again appeared, Jayden's face suddenly turned pale, and he felt a rumble in his head, which made him dizzy for a moment. almost.
The person at the same table couldn't help but look at Jayden with a sluggish face at this time. Jayden was still watching TV at this time, and he saw Jim Clark from Netscape, Brady from Yahoo, and Wired magazine. Kevin and others, during the interview about Song Yang and Double-Click Advertising Company, Jayden finally felt the last line of defense in his heart collapsed.
"Jayden, what's the name of the company you just mentioned?!"
A person at the same table asked Jayden.
"It's impossible, it's impossible..." Jayden could only mutter to himself at this moment, then he got up suddenly and ran out of the restaurant.
The people at the same table wanted to chase them out, but finally sat down. Several people looked at each other with different expressions, but they all knew why Jayden reacted like this, and lost the value of his family in vain. If it were them who were the founders of Million Dollar Knife Company, they would probably regret it by now.
A two-story building in Houston. This is the law firm where Greg works. He has spent many years in this law firm. Although he is not a barrister, Greg also supports his family.
Glancing at the time, Greg began to pack up his things. Today he made an appointment to go to the bar for a drink with some old buddies.
In middle age, Greg also began to encounter a mid-life crisis. His career had not improved for many years, and his ambitions were slowly buried in his heart. Various trivial matters and expenses in the family made Greg a little out of breath. Come on, especially Gallo and Song Yang made Greg feel uneasy. He needed alcohol to numb his tense nerves.
"Greek!"
Just as Greg was about to get up, the door of the boss's office suddenly opened, and Josiah, the big boss of the law firm, walked out quickly, looked in Greg's direction, and waved to him, signaling him to go in.
Seeing the uncharacteristically Josiah, Greg walked towards Josiah's office a little nervously, with various thoughts flashing through his mind. He had heard before that the law firm seemed to be in a bad financial situation, and Josiah was a little worried about it. Thinking of this, Greg felt even more bitter.
But it was different from what Greg thought, as soon as he entered the office, before he could speak, Josiah walked over excitedly and patted Greg on the shoulder, "I knew it, I knew it, Greg you Won't let me down!"
As he spoke, Josiah opened the bottle of brandy that had been kept in the office for many years, and poured a glass for Greg.
When Greg was full of surprise, Josiah finally said, "Are you in charge of the legal affairs of the double-click advertising company?"
(end of this chapter)